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Nordstrom customers can now recycle all brands of beauty packaging in-store.
For this initiative, the retailer partnered with TerraCycle and Beautycycle, the first beauty take-back and recycling program accepting all brands of beauty packaging at a major retailer. Customers can now bring in their empty beauty product packaging to be recycled at any of Nordstrom’s full-line stores or Nordstrom Local service hubs in the continental United States. Through this program, Nordstrom aims to take back 100 tons of hard-to-recycle beauty packaging by 2025 to ensure it’s recycled. According to Nordstrom, many municipal recycling centers do not accept beauty materials and packaging, as they often contain a mix of materials that are not locally recyclable.
How it works
Customers can bring their empty beauty products to any Nordstrom or Nordstrom Local to be recycled. Beautycycle boxes will be available in the beauty department.