Scarborough woman’s Generation Z-inspired store 199Z combines fashion, video production, events

A Scarborough-raised Toronto fashion designer, event organizer and entrepreneur wants to celebrate her generation: Generation Z.

“Growing up, I heard negative things about the generation,” said 24-year-old Néeshell Vassell, who goes by Néeshell professionally.

That’s where her business, 199Z, comes in.

It’s part fashion company, part video-production company and part event company. It’s meant to showcase what her generation has to offer, and to celebrate Toronto talent.

“I created 199Z pretty much out of necessity. It’s a place where everyone can be accepted,” Néeshell said.

For Néeshell, starting the business was also about finding a place where she belongs. As a competitive high school soccer player, Néeshell suffered a significant injury and dropped the sport. She considered a number of career paths, but few appealed to her. She found her passion in the arts and fashion.

After graduating from Stephen Leacock Collegiate Institute, she enrolled in a communications program at

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REVIEW: The new Porsche Panamera Turbo S combines power and style

  • I spent a day testing the updated Porsche Panamera, in Turbo S trim. It’s the best Panamera I’ve ever driven.
  • My 2021 model year car had a 620-horsepower, twin-turbo V8 under the hood.
  • The interior combined sporty minimalist with effortless luxury — and some surprisingly decent cargo capacity.
  • Porsche is absolutely killing it with all its redesigned and revamped models, so I shouldn’t have been too shocked.
  • Visit Business Insider’s homepage for more stories.


I’ve never been what you might call a Porsche Panameraista. A 911-ista, to be sure. A Cayenneista, most definitely. More recently, even a Spyderista. But the Panamera has always been my least favorite Porsche, taking a back seat to even the Macan SUV.

I’m especially ambivalent about the V8-powered Pana: I’d rather have the six-banger, which has always felt lighter in my hands. Still, I approached the 2021 Panamera Turbo S — the mightiest sedan in

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