Apple resurrects MagSafe branding for line of iPhone 12 accessories

Apple has brought back its MagSafe name for a new ecosystem of iPhone 12 accessories including cases, chargers, and wallets.

During its “Hi, Speed” October event, Apple debuted a new feature for iPhone 12: MagSafe. The reinvigorated name now refers to an integrated magnet in the back of the iPhone 12 line. Using this new set of magnets, Apple opens up new possibilities for a large ecosystem of accessories that it will be creating, as well as third parties.

Apple MagSafe Duo

Apple MagSafe Duo

Apple debuted its new MagSafe charger that snaps to the back of the iPhone 12 and allows you to hold and use the iPhone while it is being charged at fast speeds. There is also the MagSafe Duo which is a folding charger that can charge both an iPhone 12 as well as an Apple Watch simultaneously.

Other Apple accessories include a magnetically attaching wallet and a new

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‘iPhone 12’ wireless charging accessories said to resurrect ‘MagSafe’ branding

Apple may be reintroducing its old “MagSafe” term, though not the same technology, in peripherals designed to charge the forthcoming “iPhone 12.”

Four years since the last MacBook Pro abandoned Apple’s MagSafe charging connector, Apple is reportedly planning to revive the name. According to a leak from the Chinese site Weibo, which also detailed “HomePod mini” news, and the “iPhone 12” display details, Apple is preparing a pair of “MagSafe” peripherals.

Describing what it calls the “official key accessories,” the leak says, in translation, that the “official magnetic casing comes with Magsafe, two wireless chargers Magsafe Charger, Magsafe Duo Charger.”

There are no further details. However, it’s possible that this may relate to a previous leaked image which purported to show a revised internal charging system for the “iPhone 12.”

At the core of that claimed redesign was a circular arrangement of very many small magnets. These were said to

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