Pitch to women voters is let’s get back to normal

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President Donald Trump told Fox Business that he won’t “waste my time” on a virtual presidential debate.

USA TODAY

WASHINGTON – The coronavirus pandemic, recession and nationwide racial tensions may have reshaped the 2020 presidential election, but President Donald Trump’s biggest challenge remains the same: winning over women voters who’ve deserted him.

With just four weeks until Election Day, a series of national polls have shown cratering support for Trump among women, setting up the 2020 election to see a gender gap of historic proportions.

As the president’s campaign makes its closing arguments, Lara Trump, a top campaign aide, insists the message for female voters hasn’t changed much since the coronavirus crisis unfolded. The strategy, she said, is to emphasize policy issues, specifically the economy.

“The message for most people, I think, is that they want to get back to normal. People want to know that they can send

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Let’s get back to pre-pandemic ‘normal’

WASHINGTON – The coronavirus pandemic, recession and nationwide racial tensions may have reshaped the 2020 presidential election, but President Donald Trump’s biggest challenge remains the same: winning over women voters who’ve deserted him.

Trump tells Fox Business he won’t participate in virtual presidential debate

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With just four weeks until Election Day, a series of national polls have shown cratering support for Trump among women, setting up the 2020 election to see a gender gap of historic proportions.

As the president’s campaign makes its closing arguments, Lara Trump, a top campaign aide, insists the message for female voters hasn’t changed much since the coronavirus crisis unfolded. The strategy, she said, is to emphasize policy issues, specifically the economy.

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“The message for most people, I think, is that they want to

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Holiday Shopping in the New Normal

The holiday shopping season seems to get bigger every year. The introduction of ecommerce has allowed consumers to shop the big sales from the comfort of their own home, avoiding the crowds and offering increased convenience and variety. As a result, online sales have grown consistently during the holidays. In 2019, Black Friday online sales totaled $5.4 billion, up more than 22% from the year before, and Cyber Monday sales increased $1.5 billion from 2018, totaling $9.4 billion. With so much revenue at stake, the holidays are a critical time for retailers. 

Now, amid the COVID-19 pandemic, online sales are likely to soar as consumers continue to be wary of crowded department stores and malls. Web performance will be more critical than ever before to retailers’ success, so they need to start preparing now to ensure they are ready for the onslaught of web traffic during big cyber holiday sales

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Women Value Their Group Texts in Normal Times. During the Pandemic They’ve Become a Lifeline

An illustration of people climbing on text messages to symbolize a group text
An illustration of people climbing on text messages to symbolize a group text

Credit – Illustration by Sol Cotti for TIME

When S got COVID, letting us know on a group text we had mostly used before to schedule dinners, we all texted her privately to tell her she’d be fine, to comfort her, to ask her how she was. You’re young and healthy, we said. We crowdsourced breathing exercises from doctors and advice from friends of friends and sent them to the group. But also, it was April in New York and there were sirens all day and night outside our windows. To one another, in a separate group, we texted questions. We commiserated over the fact that, really, we had no idea if she’d be fine.

There is something particular about right now that seems primed for the group text. It’s a group, first and foremost, when those

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